PUMA King Football Boot Rudolf Dassler Legacy

Herzogenaurach, germany, november 18, 2021

PUMA LAUNCHES THE PUMA KING TOP DASSLER LEGACY IN HONOR OF ITS FOUNDER RUDOLPH DASSLER

Sports company PUMA has today unveiled a special-edition of the iconic PUMA KING with the stunning KING Top Dassler Legacy football boot. This season PUMA has reached for the archives and brought back the legendary version of the KING to honor PUMA founder Rudolph Dassler.


PUMA King Football Boot Rudolf Dassler Legacy
PUMA King Football Boot Rudolf Dassler Legacy

In 1948, Rudolph Dassler set out to create the fastest sports brand in the world. 20 years later, Rudolph applied this vision to a football boot and kicked off a dynasty, a never-ending pursuit of on-pitch excellence and elegance.


In tribute to Rudolph’s days working as a laundry boy, a job that set him on the path toward founding the big cat, PUMA reissue the classic KING with laundry-inspired care labels, premium materials and gold metal charms.


The KING Top Dassler Legacy brings back the iconic KING fold over tongue and custom premium leather with the classic double stitching and silicone backing. The boot features a conical stud configuration with translucent tips and a lightweight outsole for superior traction. The slick white KING integrates gold accents and the original Dassler branding – celebrating a legacy of innovation and broken records. The Legend is Back.


 

Be legendary with the PUMA KING Top Dassler Legacy in White, Egg Nogg, Navy and PUMA Team Gold available from November 18th at PUMA.com, PUMA stores and select retailers worldwide.

Luke Haidarovic
Senior Manager PR Teamsport

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